Train, value, retain.
In a scarce market, skilled labor is not found ready-made. It is trained.
Training means teaching within the company's model: how the work is done, what result is expected, what the benefit is for those who are part of it. A team member who understands the model delivers better and grows along with the company, with their growth and their family's livelihood tied to the company's.
The team member's growth and the company's growth are the same movement.
Valuing people is structure, not loosening up: respect for the process and for the person. Conduct is also structure: hygiene, ethics, respect for the client's home and job site, and respect for tools, because every tool has a cost. Whoever wears the company's name represents the company.
All of this has a name in the F.O.U.R. Method: it is the Unity phase, aligning people, processes and direction. Until the company has this alignment, it depends on the owner for everything, and no salary solves that.
Discover your business phase
The Business Score organizes your answers and gives you an initial reading: indicated phase, observed signals and the main point of attention.
Founder of FourRise Consulting. Business owner with direct experience in the construction sector in the United States and creator of the F.O.U.R. Method.